4 edition of Proceedings of the 1980 Technical Conference on Qualitative Television Ratings found in the catalog.
Proceedings of the 1980 Technical Conference on Qualitative Television Ratings
Technical Conference on Qualitative Television Ratings (1980 Washington, D.C.)
by Corporation for Public Broadcasting, Office of Communication Research in Washington, D.C
Written in English
|Other titles||CPB Technical Conference on Qualitative Television Ratings.|
|Contributions||Corporation for Public Broadcasting. Office of Communication Research.|
|LC Classifications||PN1992.8.R3 T38 1980|
|The Physical Object|
|Pagination||33,  p. :|
|Number of Pages||60|
|LC Control Number||80141936|
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Get this from a library. Proceedings of the Technical Conference on Qualitative Television Ratings: final report. [Corporation for Public Broadcasting. Office of Communication Research.;]. Get this from a library. Proceedings of the Applications Conference on Qualitative Television Ratings: final report.
[Corporation for Public Broadcasting. Office of Communication Research.;]. The purpose of this conference was to assess the technical feasibility of obtaining qualitative ratings to measure the effectiveness of public television.
The state-of-the-art in qualitative ratings is discussed in terms of a review of the Corporation for Public Broadcasting's past and current qualitative research efforts, international approaches to qualitative television ratings, new Author: Howard A.
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the extent to which qualitative findings can be transferred to other settings or groups; analogous to generalizability. Transgerability the use of multiple methods to collect and interpret data about a phenomenon, so as to converge on an accurate representation of reality.
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